Fans on both sides emotional following captivating final

July 13, 2014

July 13, 2014

(...) one goal was all that was necessary to secure Germany its first world title since 1990, and make fans watching at Zum Schneider, a Lower East Side bar, jump for joy.

“This is one of the best places in New York City if you’re German,” said Kristina Ruff, 30, a doctor from Midtown. “It’s awesome here.”

Moments after the game, the phrase “Don’t Cry for Me Argentina” was trending on Twitter.

“It’s amazing,” said Logan Reisenbigler, 22, a graduate student from the Upper East Side, who watched at Zum Schneider. “I lived in Germany for six years and I just came back from Germany. If it wasn’t going to be America, it had to be Germany. I’m ecstatic. I was overcome with emotion. I’m going to go all over the city and scream.” Full article

World Cup fans come out in droves to support U.S. team as they survive 'Group of Death'

NY Daily News

NY Daily News


(...) While most fans across New York City were cheering for the Americans, there were pockets of support for the German squad.

The German bar Zum Schneider’s in the East Village relocated to a bigger outdoor space on East 23rd St., with the owners welcoming hundreds of fans for both teams.

Chants of “U.S.A.!” were sometimes drowned out by shouts of “Deutschland!” in the now-friendly rivalry.

Full article

Zum Schneider presents World Cup 2014 Open Air Screening

Zum Schneider presents World Cup 2014 Open Air Screening

Press release World Cup Open Air Screening

NEW YORK, NEW YORK (June 10, 2014) - For the first time, NYC will experience what is common practice in Germany and all over Europe:

Zum Schneider, the cult German Biergarten on Ave C / 7th Street, is presenting what they call at home a “public viewing”. On June 26, July 4th, July 5th and July 13th the Solar One event location right by the East River @ 23rd St will be turned into an Open Air Fan Zone. While the screening of the games on an 11x16 ft LED screen and additonal smaller screens will be the main 

Best Place to celebrate Oktoberfest

NewYork.Com – Connected to Everything
By Jessica Colley

When the long, sunny days of summer start to fade, there’s at least one consolation: Oktoberfest is imminent. This beer-slugging, meat-grilling, spicy mustard-centered holiday has been exported from Munich straight to New York City to great effect.